What is a primary advantage of using Braze's drag-and-drop interface?

The primary advantage of using Braze's drag-and-drop interface is that it allows for a quick setup for campaigns. This user-friendly feature simplifies the process of creating and managing marketing campaigns, enabling users, regardless of their coding expertise, to effectively design and launch campaigns without extensive technical knowledge. The visual nature of the drag-and-drop interface provides an intuitive way to organize and implement campaign elements, making it accessible and efficient for marketers to engage with their audience quickly and effectively. The focus on ease of use is essential, as it empowers teams to experiment and iterate on their marketing strategies without the bottleneck of requiring specialized development skills.